Understanding Shopify’s Store Limitations The Basics of Shopify Plans So, here’s the deal with Shopify—it’s an amazing platform for e-commerce, but like anything great, it has its limitations. Depending on the plan you choose, different rules apply to how many stores you can run. I remember when I first started; I thought I could set […]
Understanding the Importance of Contact Management Why Organization Matters Alright, let’s dive into why organizing your email list is such a game changer. First off, I can’t stress enough how a well-maintained email list can skyrocket your engagement rates. When your subscribers feel that you know them—because of how tailored your messages are—they’re way more
1. Understanding Customer Segmentation Identifying Your Audience When I first dived into Mailchimp, understanding customer segmentation was a game-changer. It’s all about categorizing your audience based on their behaviors, demographics, or interests. Think about it—if you’re selling sports gear, you wouldn’t send the same email to a casual jogger as you would to a hardcore