Assess Your Brand Identity Understanding Your Current Brand Before diving headfirst into a name change, take a moment to reflect on what your brand currently represents. What feelings does your current name evoke? For me, this was a crucial step. After all, a name isn’t just a label; it embodies your mission, values, and even […]
Understanding the Importance of Your Store Name Why Your Store Name Matters When I first set up my Shopify store, I didn’t think much about the name. It felt like more of an afterthought. But let me tell you, your store name is literally your brand’s first impression. It’s often the first thing customers see
Understand the Importance of Your Store Name Why Your Store Name Matters for SEO So, your store name is like the first handshake you have with your customers—it creates that all-important first impression. If you’ve put some thought into it, you’re probably aware that it can also impact your SEO rankings. Search engines index your